For the first time, a team from ISEG has reached the final stage of L’Oréal Brandstorm!
Haoli Wang, Joana Salvador Andrade, and Mariana Stefanini Deléo, all students of ISEG’s Master’s in Marketing, are in the national semi-final of L’Oréal Brandstorm Competition 2023! Congratulations!
Our students’ project, which is entitled ‘Eco-Fill Beauty’, is a two-part project connecting the online world with the offline world that involves the creation of an Eco-Fill Beauty Department in L’Oréal’s Metaverse shop.
L’Oréal Brandstorm is a worldwide innovation challenge which is open to anyone (up to the age of 30) who has an entrepreneurial mindset! Last year, the Challenge involved 83,000 teams from all over the world.