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MKT

Master Programme in Marketing

Lisboa

Coordinators

  MARIA MARGARIDA DE MELO COELHO DUARTE (Responsible)

  JOÃO JOSÉ QUELHAS MESQUITA MOTA

  HELENA DO CARMO MILAGRE MARTINS GONÇALVES

Why choose ISEG?

The Masters in Marketing provides critical knowledge to help companies meet the increasing new challenges, through a comprehensive, integrated, and rigorous syllabus, which combines the basic principles of marketing with the latest developments in theory and practice.

Objectives

> To provide its participants with strong academic foundations, application competencies, and professional confidence.

> To be a first approach to scientific investigation in Marketing related areas

Employment

Graduates looking to enhance their marketing knowledge and skills, obtain a professional specialisation in the area of Marketing, and potentiate employment opportunities and career prospects.

Operational Regime

Daytime

Tuition

Fees for 2018/2019,  here.