Industrial and Firm Economics (2 º Sem 2019/2020)

ECN , MNG

Linhas Programáticas

Part A: How prices are formed in different market structures
1.Cost structures
2.Competition
3.Prices determined by supply and demand
4.Monopoly
5.Oligopoly without the threat of entry by new firms
6.Oligopoly and barriers to entry
7.Imperfect competition
8.The theory of contestable markets
9.Markets with a dominant firm and a competitive fringe
10.Bad regulation

Part B: Strategies of companies
1. R&D and innovation
2. Advertising
3. Mergers and takeovers
4. Diversification
5. Vertical and quasi-vertical integration
6. Price discrimination
7. Localization of firms
8. The internal organization of firms
9. Network externalties