On April 2, the book Promising Trials in Management, authoredby Professor Almiro de Oliveirawill be launched at ISEG. This book combines scientific knowledge and practical experience, offering a solid guide on management, artificial intelligence and the information economy, essential for preparing managers for the challenges of the future.
The session will be opened and conducted by Prof. Mario Romão. Professor João DuqueDean of ISEG and author of the preface, will present the book. The event will end with a speech by the author of the book.
The event twill take place from 6pm and 7pm in Auditorium 5 (New Quelhas Building).
Free admission, subject to room capacity.
About the work:
"Not all managers are required to have the so-called ‘flair,’ the stroke of genius, or the inspired decision. However, they must all be familiar with the rules and procedures that have been tested and proven to provide a safe and sustainable path for organizations.
That is why Management is studied—to understand the rules that govern the organization of employees and other resources, to learn from both successes and mistakes, sometimes more from failures than from triumphs. And when management knowledge is conveyed by someone who combines scientific expertise with practical experience, we have the recipe for success.
This book embodies precisely that. Its author, Professor Almiro de Oliveira, brings together wisdom and extensive experience, linking the business world and its needs with the knowledge provided by academia to address those needs.
Reading Professor Almiro de Oliveira’s lessons challenges us to reflect on the consequences of management in today’s and future environments, where generative Artificial Intelligence presents us with new challenges.
For all these reasons, this book deserves our attention. It comes from the hands of someone with deep expertise, capable of guiding us through the jungle of information overload, particularly regarding Management and its techniques. Reading it enhances our ability to navigate our lives as managers with greater confidence.".
João Duque, President of ISEG
In Preface