General Data Protection Regulation (GDPR) is a very pertinent topic nowadays.
What is GDPR? What are its implications for digital marketing? What are the most sensitive areas? What can marketers do to ensure that marketing actions are "compliant"? Is GDPR, a threat or an opportunity?
These and other issues will be discussed on the 20 th of March by: Carolina Afonso (ISEG), Elisabete Ferreira (JW Thompson), Nuno Hipólito (Fidequity), Rui Nunes (Kwanko/APPM).
This event is part of the Postgraduation in Digital Marketing Digital of IDEFE with the scientific and pedagogic supervision provided by ISEG).
The event starts at 19.00, in the Salão Nobre of ISEG (Quelhas, 4 th Floor).
Free entrance, subject to enrolment on https://goo.gl/YEBXCD.