Business Strategy and Performance (1 º Sem 2020/2021)
Linhas Programáticas
-Strategic management and strategy: main concepts
-Industry and competitive analysis
-Analyzing resources and capabilities
-Sources and dimensions of competitive advantage
-Industry evolution and strategic change
-Technology-based industries and strategy
-Competitive advantage in mature industries
-Industry and competitive analysis
-Analyzing resources and capabilities
-Sources and dimensions of competitive advantage
-Industry evolution and strategic change
-Technology-based industries and strategy
-Competitive advantage in mature industries