84.5% of consumers looks for product origin
Portugal Sou Eu" Seal influences consumers when buying
Portugal Sou Eu" presented the results of a study that evaluated the notoriety of the "Portugal Sou Eu" Seal, based on the purchasing habits of Portuguese consumers in relation to the origin of products.
The presentation of the study, conducted by a team of professors from the ISEG - Lisbon School of Economics & Management (CEGE) of the University of Lisbon, took place today during the II "Portugal Sou Eu" Forum, at the Lisbon Congress Center.
Get to know the results of the study
on this link