A conference on "
Personalized Marketing through Mobile", as part of the Think Digital cycle of the ISEG/Idefe Postgraduate Degree in Digital Marketing.
The session was attended by Paulo Barreto, Facebook's country manager in Portugal.
See the photo reportage
here.
During the lecture, the Think Digital Blog was launched, created with the aim of promoting reflection on topics in the area of Digital Marketing and bringing academia and companies closer together, thus facilitating knowledge and interaction, involving postgraduate students in an active and participative way in the digital community and facilitating the
networking.
On the Think Digital Blog, followers can find:
- Digital news and trends
- Articles by Postgraduate lecturers, professionals in the field of Digital Marketing
- Academic and market studies on Digital Marketing
- Testimonies of the classroom environment from the students' perspective
- Case-studies , and best practices area
- Networking with Digital Marketing experts and professionals
Blog address: http://thinkdigital.com.pt
