ISEG brings postgraduate degree in Sustainability Management to Greenfest   Within the scope of the Post-Graduation in Sustainability Management, ISEG will participate in Greenfest, the largest event dedicated to sustainability in the country and which annually celebrates the best that is done in Portugal in terms of sustainability in the environmental, social and economic aspects. Under the theme  "How to develop a Sustainable Marketing Plan? Case study"The ISEG session will take place on October 9 at 17h00 and will be attended by Cristina Ferreira, Daniel Souza and Sofia Marques, students of the 1st edition of the Post-Graduation in Sustainability Management. The session is aimed at students or professionals who want to know more about how to communicate and promote products and services in the context of sustainability. Through a practical case, the participants will present the phases inherent to marketing planning and strategy. In addition to the strategic aspect, the operational phases will also be addressed, related to the variables of product, price, communication and distribution. At the end of the session, those interested in deepening their knowledge in the area will be able to collect the testimonies of postgraduate students and clarify any doubts. More information about the event: http://www.greenfest.pt or at the ISEG/UL stand present at the event. More information about the Postgraduate course: A  Postgraduate Diploma in Sustainability Management is already in its 5th edition and is the only one on the market that addresses the theme of sustainability in a transversal way to all areas of the company, from financial management, to marketing and communication, to quality and human resources. The goal is to offer students an integrated perspective so that they can be able to develop an effective sustainability strategy that generates added value for the company, employees and the community, based on a balance between economic, social and environmental aspects. Applications for the 5th edition starting in January 2016 are now open.