ISEG hosts another Master's in Marketing seminar series , with the participation of talks of recognized experts and enriching debates on current and relevant topics for marketing professionals, taking place at Wednesdays from 5:00 p.m. to 6:30 p.m. in Auditorium 4.
This cycle will cover topics that have been gaining ground in the marketing strategy of companies that want to stand out in the market.
Day 8th Novemberdon't miss the talk "Sustainability Strategy and SDGs" by KPMG's Head of Marketing, Teresa Cortes.
Day the 22nd NovemberThe topic "Personalized Marketing: Strategies, Trends and Challenges" will be addressed by Arena Portugal's Head of Digital and Innovation, Filipe Rodrigues.
An excellent opportunity to keep up to date with the latest trends and discuss best marketing practices with leading professionals.
Admission is free but subject to registration HERE.
Poster HERE.